Finally! I have delivered on my personal goal: “develop a podcast.” Here is the challenge…“Corporate” news, stories, communications tends to be very dry and unremarkable. Only the “brand committed” would be enticed to follow along. So, how to make it … Continue reading “People like us, who do things like this.”
In 2008, I made a pitch to a steering committee about replacing our SharePoint intranet with some kind of early social network technology. We had interviewed stakeholders around the world about how they wanted to interact with each other and … Continue reading “This is about the company; it’s about us, and it’s about me.” Maybe, it can be about you too.
Over the last 5-10 years, I have morphed my learning focus away from the straight and narrow of MarComms. At first, it was through the lens of “Enterprise Social” – I saw an opportunity for collaboration tools to unlock new … Continue reading I Am Having An Existential Moment Here! A Reflection on Dystopian Threats And Cultural Cures.
My team makes a lot of content – up to 150-200 videos a year: internal and external focused; across all business areas; and digging into all parts of ‘who we are.’ Sometimes, people ask me variations on these themes: Just what … Continue reading Why Do We Do The (Video) Things We Do?
Teach Me Something I don’t Know, episode 2 Memetastic I have tons of tabs open on my browser, all day long. Part of my workflow is to gently float through the tabs every day, dipping my toe in various channels, … Continue reading Pizza DJs: TMSIDK Ep.2
I wrote a few days ago that communicators should not be a police force. No more hiding in the shadows, monitoring – be the Chief Conversation Starter instead. That takes balls of steel. One way to deal with it: channel … Continue reading The Mad Drunk Uncle At A Wedding Is READY For The Future OF Work #14Actions
Creating videos is cheaper than ever, and they are shorter than ever too. Technology has changed the prices, user demand has changed the length. (Technical) Quality matters less than audience impact. The corporate video is no longer about packaging over all … Continue reading Prosper In The Future Of Work: Know When To Stop (Lowering Your Standards) #14Actions
I led a personal branding workshop on Friday evening, and we talked about how important it is in life to let people know how you can best help them. Branding is a synthesis process, distilling all your greatness down to … Continue reading Blogging Here Is An Incubation Process
A complete stranger to me – Wouter Ijgosse – asked me to share “some of the strategies you apply to make your life or business antifragile.” Sure. Off the top of my head, I replied back to Wouter: I read widely, and … Continue reading How Are You #Antifragile?
Is the saying clean desk, dirty mind? No, that can’t be right. Cluttered desk, cluttered mind? Anyway, the cubicle space is a revealing one. There is intimacy there, a cocoon. I rather prefer the idea of hotdesking, because it gets … Continue reading This Much You Know: What You Can Learn From My Desk
Everyone hates PowerPoint (notwithstanding all the PPT consultants who proclaim is has cooler transitions and widgets than people know). It doesn’t matter what PPT does. What matters is that we don’t like the outcome – the engorged dataset, the monotonous word-for-word reading of the presenter, the preference for data over learning / take-aways. We are inured to the build and rebuild of PPTs, taking last period’s content and updating it with NEW shiny content. What we want from presentations are memories, when our internal hard drive is bombarded with increasing amounts of data and we outsource everything to google. We … Continue reading Why do We Need New Presentation Approaches? Because No-one Is Listening