Tag: narrative

Story + Narrative, The Curious Will Inherit The WorldLeave a comment

Curious Kids: How To Get Papa Interested In Dog Poop

ThisMuchWeKnow

Lola won some playdough at school yesterday. Her first project: a dog taking a poop. Very refined. First she wanted a photo of it and I obliged, grudgingly. There is a bit too much poop conversation in my house, frankly. Then: “One of those 6-second video Papa!” A Vine video, eh? Suddenly, I’m intrigued! A Vine video needs action, not a 6-second photo, so we caught the dog in action. A satisfying result all round. Lola’s play dough dog does a poo https://t.co/4g2sXHe9Xm — Jonathan Anthony (@ThisMuchWeKnow) September 10, 2013 Vine – and Instagram video – really is an exciting … Continue reading Curious Kids: How To Get Papa Interested In Dog Poop

Personal Branding, Social Business, Story + NarrativeLeave a comment

Redundancy And Repetition Are Good For You: Take 3 –Blogging Is Good For You Too

ThisMuchWeKnow

[Take 1: How We Learn] [Take 2 –Selling Social Business Is Hard] Jarche explains the simple power of redundancy and repetition. As we learn in digital networks, stock (content) loses significance, while flow (conversation) becomes more important – the challenge becomes how to continuously weave the many bits of information and knowledge that pass by us each day. What we need is “A professional learning network, with its redundant connections, repetition of information and indirect communications…” The first step for an individual to participate is to create an input. Write. Share. Converse. Opine. (Dis)Agree. Add. Propose. Link. Collate. Curate. Spew. Apologise. … Continue reading Redundancy And Repetition Are Good For You: Take 3 –Blogging Is Good For You Too

Social BusinessLeave a comment

Why I Follow So Few People On Twitter

ThisMuchWeKnow

I could, if I wanted, have a few hundred / thousand twitter followers. I do not need to explain how to do that, it is a simple process of mathematics for most of us. It starts with following many. But I do not. And this is why: “You are my idea of a good writer because you have an unmannered style, and when I read what you write, I hear you talking.” – Isaac Asimov to Carl Sagan ←This Much We Know.→ Continue reading Why I Follow So Few People On Twitter

Story + Narrative, The Future of Work1 Comment

Build Your Personal Brand NOW. Ask For Help Later.

ThisMuchWeKnow

I am tired of resumes / CVs. Such a lame-ass mechanism for enabling me to say “Yes!” to someone. For every applicant I had recently for the opening in my team, I scanned the documents for relevance, then went online to check for social channels – and the real/big reveal… And the biggest reveal? That most (MarComms!) people are still invisible online. Or, close but still no cigar, their channels have been set up for the purpose of securing this very job. No. Do it like this. Set up your channels. Live your life. Share, as you see fit, with … Continue reading Build Your Personal Brand NOW. Ask For Help Later.

Social Business, Story + NarrativeLeave a comment

This Is What Community Looks Like In 2013. #Irashimase!

ThisMuchWeKnow

Although I was (fairly vaguely) brought up a Christian, the first time I ever remember understanding religion was at the age of 17, talking to an old geezer about the word “Church.” To my clear lack of deep interest in the Church, he explained to me that the word derived from community. The physical church building was a place of community. Now, that I can understand. church as community, bringing people together in commonality. The city has been my church as an adult. I instinctively understand people communing in a shared endeavour. Pride in one’s togetherness, safety in likemindedness, plus … Continue reading This Is What Community Looks Like In 2013. #Irashimase!

Personal Branding, Story + Narrative, The Future of WorkLeave a comment

Resumes: Size Does NOT Matter…Compelling Story DOES.

ThisMuchWeKnow

I have talked before about how I dislike my resume / CV. It is just so difficult to fit a person into a formula. So frustrated was I with the blah blah blah of my 2-page resume I forced it down to one-page, thinking that would help. It did not. Then, in a fit of pique, and in the fervour of a creative outburst, I turned it into a 1-metre infographic. Satisfying (and a version of which trended on SlideShare for a while). Later still, I developed the BrandBoard concept as a mechanism to tell a first-person story that is … Continue reading Resumes: Size Does NOT Matter…Compelling Story DOES.

Personal Branding, Story + NarrativeLeave a comment

The Resume Is Dead – Part 5

ThisMuchWeKnow

We are looking again at how resumes are being usurped by beautifully simple apps <like this and like this> and smart, forward-thinking individuals whose personal brands are showing the way to the future of (finding) work. I realised that, in a previous post on personal brand resumes, I had broken the link to the best example of an infogrpahic resume I had so far found. So, here it is again. Not the most beautiful, but so clever in taking people on a journey of discovery. And that is the narrative secret to branding success. Source: michellemagoffin.com via Michelle on Pinterest … Continue reading The Resume Is Dead – Part 5

The Curious Will Inherit The WorldLeave a comment

Curious Kids: Giving Them What They Want

ThisMuchWeKnow

This week, a local story about a family-oriented cafe closing in Vancouver did the media rounds; and Lori happened to be there when the media came a’calling.  Lori and Lola were interviewed on CTV. Lola confirmed that she liked it there, and that she was sad it was closing.  Easy peasy. But something interesting happened. Lola told Lori that she wasn’t really sad, but that she said she was because she thought that is what they wanted her to say. Lola is 5 and it was her first media interview. Fascinating. ←This Much We Know.→ Continue reading Curious Kids: Giving Them What They Want

Story + Narrative, The Future of Work1 Comment

“Media” Is The New “Brand”

ThisMuchWeKnow

Just as Share is the new Save, Media is the new Brand. We have knowledge oozing from every organizational orifice. Switching from save to share creates myriad new opportunities for innovation, project breakthroughs, leverage. Internally, we are more interconnected, friendly, collaborative. Externally? Well, when we share our genius, we are reframing our corporate brand – away from our product toward our special sauce, our very fabric. Our brand moves from monolithic logo and product uniformity / ubiquity to our intertwined narratives, personal stories, our humanity. Social brands are the ones that are making waves, the ones that go viral. David … Continue reading “Media” Is The New “Brand”