Dissecting Your Personal Brand: Personality Tests

At TMWK, we do not pretend to be psychologists. We are marketeers! We want to develop a brand with you in the most powerful and meaningful way. We do not want to tell you who you are – that’s your job. We provide some inputs, and the stimulation. So, if you have “personality tests” from other sources, we can add those in – we like data, the more the merrier, because in much data we see patterns, themes emerge, and from that – your brand essence. So, I have nothing particular to add about these tests other than – it’s … Continue reading Dissecting Your Personal Brand: Personality Tests

Dissecting Your Personal Brand: How Does Your Brain Work?

The number one area of reading everyone should be doing to better understand the(ir) human condition is modern advances in neurology – we have come to understand more about the workings of brain in the last 20 years than in the previous 10000 years. I remember as a Economics undergrad participating in game theory studies with my professors as they pulled apart long standing arguments about rational decision-making. It is fascinating stuff. So, when we look at your personal brand, part of the process is to reflect on how we make decisions, because it definitely informs how we show up. … Continue reading Dissecting Your Personal Brand: How Does Your Brain Work?

Large IT projects run 45% > budget; 7% > time; deliver 56% < value than predicted. Why?

According to this McKinsey report for Boards, “On average, large IT projects run 45 percent over budget and 7 percent over time, while delivering 56 percent less value than predicted.” Yet, another McKinsey report I wrote about yesterday presaged the massive business changes that technology will impart in the next decade. Will all this new technology deliver 56% less value than predicted? Perhaps the issue with the current situation is that there is not enough focus on insights,  rather than technical efficiency. Or perhaps the technology projects are too focused on the technical gains, and not enough on the organizational change impacts of … Continue reading Large IT projects run 45% > budget; 7% > time; deliver 56% < value than predicted. Why?

Working Out Loud is Preposterous And Profound

Today, it’s all about networks, something you were most likely not taught about in school. This means that most of our education is useless in understanding the world as it currently exists. Yes, useless. The always erudite and coherent Harold Jarche is in a straight-to-the-point mood in this article on the need for network fluency. Yes, we need to build fluency in how networks operate, and our very active role within them, as they usurp organizations and tribes as the most powerful force in our communities and workplaces. However, it is a single sentence within the article that got me … Continue reading Working Out Loud is Preposterous And Profound

Today’s Number Is The Number 4: Watching Kids Learn

Barf alert to all non-parents, but watching my kids move out into the world and learn is the most magical of things, even cooler than the internet of things! After school, Lola was showing me two ways to write the number ‘4’; her new way, like the keyboard 4, “almost an ‘A’ but not quite! Stop short, move across before you get to the bottom.” To top it all off, she made it a gift for me, complete with check mark as official seal of approval. Genius. ←This Much We Know.→ Continue reading Today’s Number Is The Number 4: Watching Kids Learn

Organizations Hate Insights

They say that 80% of change projects fail, and by ‘they‘ I mean the bigwig consultants and Dr Google. Ask her*. Let’s worry not about citation. Instead, why the heck do so many change projects fail?! Here’s my process rough draft: Hey, something’s not right. We need to do something! [be more efficient / become more innovative / downsize.] Let’s investigate what we might need to do. Insight! <Light bulb moment from contemplation / investigation> Oh. It really means that? Hmmm. Let’s rethink this into something more palatable / an existing framework. Yes! That makes sense, right? Right? OK, let’s … Continue reading Organizations Hate Insights

Attitude > Talent. Ready For #TheFutureOfWork

Yesterday, I wrote about the risk knowledge workers have to stay relevant in the face of computerisation. They must invest in new creative and social skills and move up the value chain where computers are yet to tread. What does this embrace of change and constant learning take? Is it talent? Well, talent ain’t no bad thing. But what really counts is attitude. An embrace of change and the opportunity it affords (which might be survival…) will get you far. As usual, Seth Godin has prescient advice: An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven … Continue reading Attitude > Talent. Ready For #TheFutureOfWork

3 Ways Enterprises Need To Up Their Game: Give Choices, Make Changes, Take Leaps

Ten years ago, the enterprise was 5 years ahead of the consumer in its technological service offering and systems set up. Now, the consumer of 5 years ahead of the enterprise. Thank you, Apple et al. It is time for the enterprise to catch up and serve colleagues (as customers / consumers). Let’s see how, by working backwards from outputs to inputs. Consumers demand choice. This means the types of device they use (BYOD); and in how they work: Out loud – sharing their voice Collaboratively – with existing and new (self-formed) teams As a peer leader – subverting hierarchies leveraging their … Continue reading 3 Ways Enterprises Need To Up Their Game: Give Choices, Make Changes, Take Leaps

Curious Kids: The Quiet Moments

My iPhone photo app collates images by date, and calls them Moments. A few days ago I captured Lola in a quiet moment of her own, sitting outside wrapped in a blanket eating a snack, immersed in an imaginary (?) world. “What are you up to, darling?” I enquired. “Nothing.” I left her in peace. ←This Much We Know.→ Continue reading Curious Kids: The Quiet Moments

What Does A Friend Look Like In The Age Of Social?

Or, How John Hagel, David Armano, Hugh MacLeod and Harold Jarche Kickstarted Me. Here’s how it began. 2011 Back story: In my MarComms job, I had two projects front of mind – launching an Enterprise Social Network (we were the first company in the world to completely replace our intranet with Yammer) and developing a bunch of infographics on business performance (turning heavy PowerPoint slides into something more digestible). Independently, I was mentoring some young communicators who were trying to work out their pitch and career paths. I spent a lot of time thinking about these topics; with plenty of online … Continue reading What Does A Friend Look Like In The Age Of Social?

The Intranet of Things? Not Yet

Reading about the internet of things is an interesting exercise in understanding our co-existence with technology and data. We want data to talk to data, chip to chip, thing to thing, so that we, as people, can focus on more value-added functions – creativity, thinking, relationships. What about at work? Intranet vendors offer up all sorts of cure-all solutions: one box that that takes you and your organization from zero to successarama in 100 interconnecting processes and controls. I’m not biting. The intranet of things is way off. It is outside the realm of a single box to do it … Continue reading The Intranet of Things? Not Yet

Everything I Learned About Change, I Learned From Rocky Balboa.

By film number VI, Rocky Balboa made have had some brain damage, but boy can he deliver a punch(line). I go back to this video extract (minus the intro-outro titles) at least once a year – it is the best piece of advice about working on change I have heard. Let me tell you something you already know… It’s about how hard you can get hit and keep moving forward…You gotta be prepared to take the hits. Sometimes, when we talk about change, about the future of work, about embedding social inside the enterprise etc. we can get bogged down … Continue reading Everything I Learned About Change, I Learned From Rocky Balboa.