Sponsor Disruption 4: Polemicize

Polemic may be necessary months or years in advance of change. It may be the deciding factor in moving forward. To sponsor enterprise social disruption will usually require a loud voice, fearsome hand gestures and bulging eyes. [If you are one of the lucky ones who snuck social technology in whilst no-one was looking – and it stuck – bravo.] Polemic may be more useful in the embedding process of social, especially when the groans appear and some voice of reason looks for roll-back to the crappy old environment that everyone used to hate… Creative Tension In any case, even though … Continue reading Sponsor Disruption 4: Polemicize